How we build
How we build, with our own site as the example.
This is the same system we build for our clients: the site, visibility on Google, the route in for people who get in touch and the follow-up every month. Here we show it on albit.se, with our own figures.
- enquiries by form, phone or email
- 68
- 10 June–31 October 2026
- visitors from Sweden
- 438
- October 2026
- rating on Google
- 5.0
- Google Business Profile
The idea
A website is not enough on its own
The site is the hub. Enquiries come when Google, social media and ads lead people there, and when someone follows up on what works.
- Searches on Google · Google Business Profile · Facebook and Instagram · Ads
- The websitethe hub everything leads to
- Enquiriesforms, calls and emails
- Monthly follow-up: what brought enquiries, what we change
The page
Every part of the home page has a job
A visitor makes up their mind in a few seconds. So the most important thing comes first, the proof straight after, and the way to a call is there at every stage. This is our whole home page, scaled down.
- The headlineWhat we do and for whom, in five seconds
- Client proof and workReal logos and sites, nothing made up
- Real numbersWhat our clients' sites have brought in
- The servicesThe whole digital presence, not just the site
- How an enquiry arrivesThe visitor's phone and the company's inbox
- The packagesWhat is included and what it costs
- ReviewsRated 5.0 on Google, in our clients’ own words
- The site checkCheck your own site straight away
- ContactCall, email or get a call back
We build the same order for our clients, with their own proof.
Fast and readable
It loads fast, on phones too
Most people looking for a tradesperson do it on their phone. A page that loads slowly or jumps around loses them before they have read anything.
- Lighthouse on a phone
- 98
- Home page, Google PageSpeed Insights, 30 October 2026. On a computer 99–100.
- things that jump while the page loads
- 0
- 10 pages measured, 31 October 2026.
- contrast errors, everything is readable
- 0
- 92 pages on desktop and phone, 31 October 2026.
Getting found
People find us where they already look
- Google Business Profile
- Rated 5.0, with a link to the site.
- Two location pages
- Stockholm and Gävle, in Swedish, for people looking for an agency nearby.
- Four industry pages
- Electricians, construction firms, law firms and shops, in Swedish.
- Ten articles
- Answers to what clients ask us, from the Google Business Profile to missed calls. All articles.
- Swedish and English
- The home page, the services, our work and the articles are in both languages.
When someone gets in touch
How enquiries reach us
The same flow we build for our clients: the ways in on the left and the ways to reach us on the right.
Ways in
- Google · 2 location pagesStockholm and Gävle
- Google · 4 industry pagesElectricians, construction, law, shops
- Google Business ProfileLinks to the site
- The articlesTen articles in Swedish and English
- Facebook and InstagramLink to the site
albit.se
Ways to reach AlbIT
- 23The formFour steps, usually a reply the same day
- 41Call073-373 02 19
- 4Emailalbin@albit.se
Figures for 10 June–31 October 2026. Source: Vercel Web Analytics, with a fifth deducted for our own tests.
- The form is sentFour short steps, no message to write
- An email to us, a confirmation to youStraight away, in our tone
- Albin reads every enquiryNo queue, no switchboard
- Usually a reply the same dayA call about what you need
Help along the way
Visitors get answers before they get in touch
The follow-up
Every month we look at what brought enquiries
We measure visits, where they came from and how many got in touch. Then we change what is not working. Cookies are only set once the visitor has said yes.
Clients on the Start package get the same report.
Our report for October 2026albit.se
- Visitors from Sweden
- 438
- Visits via Google and Bing
- 168
What we changedOn 8 October we moved the cookie bar to the bottom of the page, because only 6.9% of visitors answered it at the top.
Quality
Every change is checked before it goes live
Before anything is published on albit.se, we check four things:
- Fast on a phone
- Readable for everyone
- No broken links
- The same details for Google as for the visitor
Your business
The same for your business
The Start package gives you the site, the Google Business Profile, lead capture and the monthly report. If you would rather own the site from day one, there is Build and own.